No antenna required, Madison native brings his Locast TV platform to his hometown

David Goodfriend could have chosen much larger cities in which to place the next installment of his growing business. St. Louis, Pittsburgh, Nashville, Cleveland, New Orleans and Milwaukee were all available. Instead, he chose his hometown of Madison. He’s hoping a successful court fight will allow his business to remain here and continue to expand to other cities around the country.

By Barry Adams | Wisconsin State Journal

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For more information, visit Follow Locast on Facebook and Twitter @LocastOrg.

About Locast, America’s only nonprofit, free, local broadcast TV digital translator live TV streaming service, was founded by Sports Fans Coalition NY (SFCNY), a New York-based nonprofit, fan-advocacy group formed in 2017. Locast launched in 2018. SFCNY is the first local chapter of Sports Fans Coalition, Inc., which led the successful campaign to end the FCC’s Sports Blackout Rule and continues to advocate for fans. Locast was named the 2020 most-improved streaming service by TechHive. As a nonprofit, Locast is supported by user donations and is available at

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